Key Responsibilities:
* Conduct keyword research to identify high-value terms and phrases relevant to our target audience.
* Optimize website content, including landing pages, blog posts, and product descriptions, for improved search engine visibility.
* Implement on-page and off-page SEO techniques to enhance website rankings and increase organic traffic.
* Monitor and analyze website performance metrics using tools such as Google Analytics and Search Console.
* Stay updated on industry trends and algorithm changes to ensure compliance with best practices and maintain competitive advantage.
* Collaborate with cross-functional teams, including content creators, developers, and designers, to implement SEO recommendations and improvements.
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